Our story
Built for shade matching, not shade roulette.
Gilt Edit started from a simple problem: too many subscription boxes, too many shades that don't fit. A box that ships the same lipstick to a fair-skinned subscriber in Chicago and a deep-skinned subscriber in Atlanta isn't personalized, it's just packaged.
We built a box around shade matching. Collect your skin tone and undertone at signup, then pick every item around that profile. Four makeup pieces and two accessories each month, chosen for you, not for the average subscriber.
The dropshipping model lets us refresh the catalog every month instead of locking into supplier contracts quarterly. You see new products, not recycled stock.
What we believe
Shade matching is the whole product
We don't add it as a feature. It's why the box exists. Every item we pick is run against your profile before it goes in.
Fewer pieces, better ones
Six to eight items per month, not twelve. We'd rather you use everything than wade through things that almost work.
Flexibility is built in
Skip a month, pause your subscription, cancel without a phone call. The box works around your life.
First box ships in August.
Join the waitlist now and tell us your skin tone. We'll build your box and ship it when August opens.
Skip any month · Cancel any time
Questions about your box or shade profile? Email us . We reply within one business day.